4 years ago
Sustainable E-bike Startup HumanForest Secures £2.3M to Launch in London
HumanForest, a London-based sustainable micro-mobility startup, has raised £2.3 million in a pre-series A funding round from undisclosed investors
The company plans to use the funding to launch its e-bikes in London in September
HumanForest operates on a unique advertising-led revenue model, where users can ride for free for 10 minutes each day after watching an advert
The company aims to become the largest and most popular e-bike operator in London while promoting sustainable transportation.
ProblemTransportation
"Making sustainable transportation accessible and affordable for everyone in London."
Solution
"HumanForest offers free 10-minute rides on their e-bikes daily, funded by advertising partnerships. After the free time, users pay £0.15 per minute. This model aims to reduce reliance on cars and promote eco-friendly commuting."