4 years ago

Oja Secures £2.5 Million to Expand Access to Ethnic Groceries Across the UK

  • London-based ethnic grocery delivery startup Oja has raised £2.5 million in a pre-seed funding round led by LocalGlobe

  • The funding will be used to enhance Oja's technology and expand its services to new cultures and regions

  • Oja distinguishes itself by focusing on community, heritage, and accessibility, offering a curated selection of products from various cultures.

      • ProblemRetail

      "In the UK, it's hard to find ethnic groceries, especially if you don't live in a diverse area. Existing stores often have limited selection and quality. The pandemic made it even harder to access these products."

      Solution

      "Oja is an app that delivers ethnic groceries from a wide range of cultures directly to your door. They work with carefully chosen suppliers and offer a curated selection of products. They also have their own warehouses and dark stores to ensure fast delivery."

      Covered on