5 years ago

Poplar Raises €2 Million to Expand its AR Creative Platform

  • London-based startup Poplar has raised €2 million in a seed funding round led by Fuel Ventures, with participation from Haatch Ventures, Ascension Ventures, and Super Ventures

  • Poplar's platform connects brands with certified AR and 3D creators to build immersive digital experiences, such as virtual try-ons and branded face filters

  • The funding will be used to expand internationally and make its AR and 3D campaigns more affordable and accessible

  • Poplar's AR campaigns are used across various sectors, including fashion, beauty, retail, entertainment, food, and gaming.

    • ProblemTechnology

      "Businesses are struggling to create high-quality augmented reality (AR) experiences for their customers, which are becoming increasingly important in a world where people are spending more time online. It's expensive and time-consuming to find and manage the right AR creators to build these experiences."

      Solution

      "Poplar is a platform that connects businesses with a network of certified AR creators, allowing them to quickly and affordably create high-quality AR experiences. This includes things like virtual try-ons, branded face filters, and product visualizations."

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