4 years ago
Swapi Raises £860K to Launch Loyalty E-Wallet App
Swapi, a London-based loyalty e-wallet platform, has secured £860,000 in pre-seed funding ahead of its launch in October 2021
The funding was led by Trampoline Ventures, with participation from private investors and a crowdfunding round
Swapi plans to use the funds to ensure its app is ready for a global rollout early next year
The company aims to revolutionize the retail loyalty experience by providing consumers with an all-in-one e-wallet for their payment and loyalty cards, and introducing a new currency called 'Swapi Points' that can be spent on rewards, coupons, and discounts across various retailers.
ProblemFinancial Services
"traditional loyalty programs are restrictive and don't allow consumers to use their points across multiple brands"
Solution
"Swapi offers a more flexible loyalty system, allowing consumers to earn and redeem points across multiple brands, with a single e-wallet"