6 years ago
PixelPin Secures £1.5 Million for Image-Based Authentication Expansion
PixelPin, a UK startup specializing in image-based authentication, has secured £1.5 million in pre-Series A funding
The round was led by SBI Investment, a subsidiary of SBI Holdings, with an investment of £1 million from the SBI AI & Blockchain Fund
Existing angel investors contributed an additional £500,000
PixelPin plans to use the funds for customer acquisition, product development, and expansion into Japan and the wider Asian market
The company's platform, hosted on Microsoft Azure, replaces passwords and PINs with a picture-based authentication system, offering a more secure and user-friendly login experience
PixelPin's platform boasts a high success rate, with users logging in within 10 seconds on average and a login success rate three times higher than passwords.
ProblemTechnology
"Remembering passwords and PINs for online accounts is cumbersome, insecure, and leads to user frustration and security breaches."
Solution
"PixelPin provides image-based authentication, allowing users to log in securely and easily by selecting points on a chosen image, eliminating the need for passwords and PINs."