4 years ago
allplants Raises £38 Million Series B to Expand Vegan Meal Delivery
allplants, a London-based vegan meal delivery startup, has secured a £38 million Series B funding round led by Draper Esprit
The round is the biggest ever Series B raise by a D2C plant-based food company in Europe
Other investors include The Craftory, TriplePoint Capital, Chris Smalling, Kieran Gibbs, Cassandra Stavrou MBE, Felix Capital, and Octopus Ventures
The funding will be used to expand allplants' plant-based kitchen in Walthamstow, North London, to six times its current size, enabling it to meet an exploding direct-to-consumer UK market
It will also build scalable capacity for rapid distribution into other channels
The funding round will also enable a significant expansion of allplants' team to bring in talent across the entire stack of the business, from additional culinary-school-trained chefs through to operations, innovation, marketing, and technology
The recent raise will also allow allplants to innovate to new levels, creating an even wider selection of meals to meet all tastes and preferences among a growing customer base and developing a broader range of product categories.
ProblemFood & Beverage
"Many people want to incorporate more plant-based meals into their diets but struggle with the convenience, taste, and variety of available options."
Solution
"Allplants offers a convenient and delicious solution with its chef-prepared, plant-based meals delivered directly to consumers' doorsteps. They provide a wide variety of dishes to cater to different tastes and preferences, making it easier for people to adopt a more plant-based lifestyle."