5 years ago
Bubo.AI Raises £650k to Scale AI-Powered Pricing Platform
Bubo.AI, a UK-based startup, has secured £650,000 in funding from NPIF - Mercia Equity Finance, Mercia, and private investors
The company's AI-powered platform helps wholesalers and distributors optimize pricing strategies by analyzing customer behavior and recommending optimal prices
The funding will enable Bubo.AI to scale its operations across Europe and North America.
ProblemTechnology
"Setting the right price for products is difficult, especially for wholesalers and distributors with many different products and branches. Traditional pricing methods like cost-plus or competitor-based pricing can lead to missed profits or price wars."
Solution
"Bubo.AI offers an AI-powered pricing platform that analyzes customer behavior to understand willingness to pay. This allows businesses to implement value-based pricing, recommending optimal prices to sales staff and maximizing profitability."