9 years ago

Paddle Raises $3.2 Million to Grow its E-commerce Platform for Software Businesses

  • Paddle, a London-based e-commerce platform for software businesses, has raised $3.2 million in Series A funding led by BGF Ventures with participation from Spring Partners

  • Paddle helps its customers by handling sales tax, supporting a range of payment methods, and increasing seller revenues through analytics and customer feedback

  • The company plans to use the funding to invest in engineering and customer support to maintain its growth.

      • ProblemTechnology

      "Software businesses struggle with selling internationally, dealing with sales tax, supporting various payment methods, preventing fraud, and recovering from checkout issues. They also need analytics and customer feedback to increase revenue."

      Solution

      "Paddle provides an e-commerce platform that handles sales tax, supports multiple payment methods, including credit cards and PayPal, prevents fraud, and recovers from checkout issues. It also offers analytics and customer feedback to increase seller revenue, allowing software businesses to focus on building great products."

      Covered on