6 years ago

RevLifter Secures €2.6 Million Seed Funding to Enhance E-commerce Deal Personalization

  • London-based startup RevLifter has raised €2.6 million in a seed round to further develop its AI-powered "Deal Intelligence Engine." The technology personalizes deals for e-commerce shoppers at checkout, aiming to reduce cart abandonment rates

  • The funding round was led by Coutts and includes participation from other new and existing investors

  • RevLifter plans to use the funding to expand its presence in the US market.

      • ProblemTechnology

      "E-commerce businesses are losing customers at checkout due to a lack of personalized deals and incentives. Existing solutions are either generic or involve customers searching for discount codes on third-party sites, which can undermine marketing strategies."

      Solution

      "RevLifter's AI-powered Deal Intelligence Engine analyzes customer data and creates personalized deals at checkout, reducing cart abandonment rates. These deals can be tailored to individual factors like location, weather, customer value, and purchase history, ensuring a win-win for both the customer and the business."

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