5 years ago

Beauty Social Commerce Startup AGORA Secures €5.4 Million Seed Funding

  • London-based beauty social commerce startup AGORA has raised €5.4 million in a seed round led by Draper Esprit

  • The platform allows users to create and share video content linked to beauty products, enabling them to earn money through sales

  • AGORA plans to use the funding to expand its platform, including features like livestreaming and personalized recommendations.

      • ProblemTechnology

      "The online beauty shopping experience is not engaging and lacks personalization. It is difficult for beauty enthusiasts to monetize their passion and creativity, with opportunities limited to brand-sponsored influencers."

      Solution

      "AGORA is a social commerce platform that allows beauty fans to create and share video content, linking directly to products from their favorite beauty brands. This empowers users to monetize their talent and build a following, while providing a more engaging and personalized shopping experience for consumers."

      Covered on