7 years ago
Covatic Raises €970k to Launch Software Platform for Broadcasters
Covatic, a University of Oxford spin-out, has secured €970,000 in funding led by the MEIF Proof of Concept & Early Stage Fund
The investment will allow Covatic to bring its software platform for broadcasters to market and create six new jobs
Covatic's platform enables broadcasters to deliver personalized content and tailored adverts without exposing personal data
The company has already delivered a successful prototype for the BBC and is in commercial discussions with other broadcasters.
ProblemTechnology
"TV broadcasters are struggling to deliver personalized content to users' mobile devices and tailored adverts to boost advertising revenues without exposing any personal data."
Solution
"Covatic's software platform allows broadcasters to deliver personalized content and tailored adverts to users' mobile devices without exposing any personal data. It understands where and when a user is consuming media on their mobile and provides guidance on the most appropriate format."