5 years ago
IRIS Raises €2.7 Million to Enhance Audio Technology and Promote Active Listening
IRIS, a UK-based company revolutionizing sound experiences, has secured €2.7 million in funding to expand its audio technology
The company's technology promotes 'Active Listening', enhancing audio quality and activating the brain through a unique algorithm
IRIS plans to use the funding for technology development, scientific research, and expanding its reach with free playlists and wellness soundscapes
Investors include Mansour Ojjeh, Roger Taylor, and Concord, highlighting the continued support for innovative startups despite the current climate.
ProblemTechnology
"Listening to music, podcasts, and meditation soundscapes can be a passive experience, failing to fully engage the listener's brain."
Solution
"IRIS's technology enhances audio quality and activates the brain through a proprietary algorithm that increases phase information, making listening more active and engaging."