6 years ago

ITCH Raises €5.6 Million for Pet Flea Treatment Subscription Service

  • ITCH, a UK-based pet tech startup founded by the co-founder of sleep tech company Simba, has launched a subscription-based flea treatment service for pets

  • The company has raised €5.6 million in seed funding from Seedcamp, Nigel Wray, and YYX Capital, with plans to raise an additional €11 million in Q4 2019

  • ITCH aims to disrupt the pet care market by offering a more convenient, affordable, and personalized approach to flea prevention and treatment

  • The company plans to expand its product offerings to include other pet care solutions, such as calming, skin, joint, and dental products

  • ITCH is also building an online platform and community to provide pet owners with access to curated and user-generated content that answers common pet well-being questions.

      • ProblemTechnology

      "Pet owners often struggle to find convenient and affordable flea treatment options, leading to potential infestations and inconvenience."

      Solution

      "ITCH offers a subscription-based flea treatment service that delivers tailored kits directly to pet owners' doorsteps, providing a convenient and cost-effective solution."

      Covered on