6 years ago
ParkingPerx Secures €364k to Expand High Street Parking Loyalty App
ParkingPerx, a loyalty app that rewards consumers with money off parking for spending on the high street, has raised €364k in seed funding
The investment comes from the North East Venture Fund (NEVF), supported by the European Regional Development Fund and managed by Mercia, and former TV 'dragon' Jenny Campbell
The funding will allow ParkingPerx to roll out its system, which uses 'smart beacons' in car parks to recognize customers, and create six new jobs
ParkingPerx has partnered with RingGo, the UK's largest cashless parking solution provider, and has signed up over 150 national high street brands.
ProblemTechnology
"High streets are struggling to attract customers, partly due to the inconvenience and cost of parking."
Solution
"ParkingPerx is a loyalty app that rewards shoppers with discounts or free parking at participating car parks, encouraging them to spend more time and money on the high street."