3 years ago

Jude Raises €2.4 Million to Tackle Bladder Care Taboo

  • Jude, a London-based femtech startup, has raised €2.4 million in a pre-seed round, the largest by a solo female founder in the UK

  • Founded by Peony Li, Jude aims to break the taboo surrounding female health, particularly bladder care, offering biodegradable and plant-based products

  • The round was led by Samos VC and includes investments from Access VC, Reckitt’s innovation fund, and several female angel investors

  • Jude targets women aged 40-60, addressing a market often neglected by investors.

      • ProblemHealthcare

      " Women experience problems with their bladders, impacting 1 in 3 women or 14 million people in the UK, who continue to suffer in silence"

      Solution

      "Jude offers biodegradable, 100% plant-based liners, pads and clinically tested supplements, co-created with a community of 300 women, to break the stigma around bladder care and create a community and brand that makes people feel heard, seen and supported"

      Covered on