14 years ago
Brainient Secures $1.8 Million to Expand Video Advertising Platform
Brainient, a London-based video advertising technology company, has raised $1.8 million in funding led by Credo Ventures
The round also included participation from Atlas Venture, Estag Capital, Sherry Coutu, and 500 Startups
The funding will be used to expand the company's client services and technology teams, by expanding its offices in London and Bucharest, and soon opening a new office in New York
Brainient's technology aims to help advertisers increase the engagement and performance of their video adverts through two products: BrainRolls, an interactive video platform, and BrainAds, a personalized video re-targeting platform.
ProblemTechnology
"advertisers struggle to increase engagement and performance of their video ads"
Solution
"Brainient's interactive video platform (BrainRolls) and personalized video re-targeting platform (BrainAds) help advertisers insert rich-media interactive elements and re-target users with personalized video ads"