6 years ago
Spoke Raises €9.7 Million to Expand Custom Trousers Business
Spoke, a London-based menswear brand specializing in custom-designed trousers, has secured €9.7 million in Series B funding led by the Business Growth Fund (BGF) and supported by existing investors Forward Partners, Oxford Capital, and 24 Haymarket
The funding will be used to accelerate Spoke's technology, product innovation, brand building, and international expansion
Spoke's platform uses machine learning to determine the perfect trouser size for each customer, offering a wide range of sizes and styles
The company has seen strong demand in the US market and plans to invest in building out its presence there and entering new geographies.
ProblemConsumer Goods
"finding trousers that fit well, making a positive impact on your daily life and self-confidence"
Solution
"offers custom designed trousers, a proprietary 'Fit Finder' tool that helps determine the perfect size in 60 seconds or less, a large range of styles and builds, and a focus on creating high-quality, bespoke-like legwear"