6 years ago

Spoke Raises €9.7 Million to Expand Custom Trousers Business

  • Spoke, a London-based menswear brand specializing in custom-designed trousers, has secured €9.7 million in Series B funding led by the Business Growth Fund (BGF) and supported by existing investors Forward Partners, Oxford Capital, and 24 Haymarket

  • The funding will be used to accelerate Spoke's technology, product innovation, brand building, and international expansion

  • Spoke's platform uses machine learning to determine the perfect trouser size for each customer, offering a wide range of sizes and styles

  • The company has seen strong demand in the US market and plans to invest in building out its presence there and entering new geographies.

    • ProblemConsumer Goods

      "finding trousers that fit well, making a positive impact on your daily life and self-confidence"

      Solution

      "offers custom designed trousers, a proprietary 'Fit Finder' tool that helps determine the perfect size in 60 seconds or less, a large range of styles and builds, and a focus on creating high-quality, bespoke-like legwear"

      Covered on