3 years ago

The Edit LDN Raises $4.8 Million to Expand Sneaker Marketplace

  • The Edit LDN, a London-based platform that carries sneakers, streetwear and collectibles from pre-vetted resellers, has raised $4.8 million in seed funding

  • The round was led by Regah Ventures, with participation from sports players like New York Giants captain Xavier McKinney, the Philadelphia 76ers’ P.J

  • Tucker and Premier League club Nottingham Forest’s Jesse Lingard

  • The Edit LDN plans to use the funding to expand into the United States and the MENA region

  • The platform offers same-day shipping in the United Kingdom, a personal shopping team, and a proprietary tech stack that includes a feature that automatically applies margins to products

  • The Edit LDN also has an in-house authentication team that uses techniques like visual inspection, material and packaging checks, smell and UV/blacklight to authenticate products.

    • ProblemConsumer Goods

      "making it difficult for sneakerheads to buy limited-edition shoes from premium retailers"

      Solution

      "an online platform that connects sneakerheads with pre-vetted resellers, offering same-day shipping, personal shopping, and premium experience"

      Covered on