5 years ago

WeGift Secures $8 Million to Enhance Its Digital Rewards Platform

  • WeGift, a London-based incentive marketing platform, has raised $8 million in a Series A extension round led by AlbionVC, with participation from existing investors Stride.vc, SAP.iO fund, and Unilever Ventures

  • The company plans to use the funding to further develop its real-time infrastructure for digital rewards and incentives, including expanding its brand partnerships and product development

  • WeGift aims to digitize the $700 billion rewards and incentives industry by providing businesses with a cloud-based platform for automating and tracking digital incentive campaigns.

      • Problemfinancial services

      "making the rewards and incentives industry more digital"

      Solution

      "offering a cloud-based, open API platform for businesses to automate sending digital incentives, along with analytics for tracking ROI"

      Covered on