5 years ago
Primer Raises £3.8 Million to Help Merchants Consolidate Their Payments Stack
Primer, a U.K
fintech that helps merchants consolidate their payments stack and easily support new payment methods, has raised £3.8 million in funding
The seed round was led by Balderton Capital, with participation from Taavet Hinrikus, who co-founded and previously led TransferWise
Primer was founded by ex-PayPal employees and is building a payments API to bring greater transparency to a merchant's payment stack
The company aims to reduce friction when adopting new payment methods and provide better insights into how well each checkout option is performing.
ProblemFinancial Services
"Merchant complexity in payments stack and unable to support new payment methods, poor user experience and lack of transparency"
Solution
"Primer builds a payments API to consolidate payments stack, reduce technical overhead, and provide transparency on checkout options and costs"