7 years ago

Gousto Secures £18 Million Funding Led by Joe Wicks

  • Gousto, a UK-based cook-at-home meal kit service, has raised £18 million in funding led by Joe Wicks, a health influencer

  • This brings the total raised by Gousto to £75 million since its founding in 2012

  • The company plans to use the new funding to invest in technology and accelerate its growth

  • Gousto is now delivering over 1.5 million meals per month and has seen 170% year-on-year growth

  • The startup also recently launched a customer-facing AI recipe recommendation tool, through which half of customer orders are now placed

  • Gousto claims to offer more choice to customers than competitors and is further ahead in terms of driving factory and logistics efficiencies through the use of automation and data.

      • ProblemFood & Beverage

      "Making healthy and convenient home-cooked meals accessible to busy families while reducing food waste."

      Solution

      "Offering a subscription service that delivers pre-portioned ingredients and recipes for a variety of meals, with a focus on healthy and fresh options, delivered directly to customers' homes."

      Covered on