6 years ago
Fidel Raises $18 Million to Build on Payment Data from Visa, Mastercard, and Amex
Fidel, a U.K.-based startup offering an API for developers to build on top of major card payment networks, has raised $18 million in Series A funding led by Nyca Partners and QED Investors
The funding will be used to expand the Fidel team and support the company's growth, product development and international ambitions
Fidel's APIs enable developers to create card-linked applications, such as loyalty-based rewards, by providing access to real-time payment data from Visa, Mastercard and American Express
Fidel removes the burden of regulatory compliance by securely tokenising card numbers, enabling businesses to get to market faster
The company's main use case is loyalty programs, where users can earn points, rewards and cash back automatically when they pay using a registered card.
ProblemTechnology
"Building customer loyalty programs and other functionality on top of card payment networks is cumbersome and requires integration with multiple providers. This creates a complex and time-consuming process for developers."
Solution
"Fidel provides a single API that enables developers to access real-time payment data from Visa, Mastercard, and Amex. This simplifies the integration process and allows developers to build card-linked applications such as loyalty programs, digital receipts, and expense management tools."