6 years ago

Josh Wood Colour Secures $6.5 Million to Disrupt At-Home Hair Color Market

  • Josh Wood, a renowned hair colorist with a clientele including David Bowie, Florence Welch, and Marc Jacobs, has raised $6.5 million in a Series A round led by Index Ventures to expand his direct-to-consumer hair color brand

  • The company, which has already seen success with its products sold at Boots, aims to disrupt the at-home hair color market with a tech-focused approach and innovative products, leveraging social media and dedicated apps

  • Wood's extensive experience as a colorist and his understanding of hair science have allowed him to develop a range of coloring kits, root concealer, and color-specific shampoos and conditioners, offering a more personalized and professional experience for consumers.

      • ProblemConsumer Goods

      "At-home hair coloring products are often intimidating and difficult to use, resulting in inconsistent and unnatural results. Consumers lack access to professional guidance and personalized color solutions."

      Solution

      "Josh Wood Colour offers a personalized approach to at-home hair coloring, combining high-quality products with cutting-edge technology. Their unique formula and Shade Shot Plus technology provide customizable color solutions, while their online consultation tool helps consumers find the perfect match for their individual needs and preferences."

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