a year ago

Vinterior Secures £3m from Channel 4 Ventures to Expand Reach

  • Vinterior, a marketplace for vintage furniture, has secured £3m in media for equity from Channel 4 Ventures

  • The company, which raised an £8m Series A round in 2021, is on track to be cash flow positive by Q4 this year and across the whole year in 2025

  • Vinterior plans to use the funding to expand its reach across the UK, beyond London, through targeted TV advertising

  • Channel 4 Ventures, the venture arm of British broadcaster Channel 4, has invested in consumer-focused companies including mapping tool What3Words, vegetable box provider Oddbox and online car marketplace CarWow.

    • ProblemRetail

      "Finding unique, stylish, and high-quality furniture is a time-consuming and frustrating process, especially when you're looking for vintage or pre-owned pieces. Traditional furniture stores often lack variety, while navigating online marketplaces can be overwhelming and unreliable."

      Solution

      "Vinterior is an online marketplace that connects buyers with sellers of vintage and pre-owned furniture, offering a curated selection of stylish pieces and a user-friendly platform. They provide a safe and trusted environment for transactions, ensuring quality and authenticity."

      Covered on