7 years ago
Poq Raises £9.5M Series B to Help Retailers Build Better Shopping Apps
London-based startup Poq has secured £9.5 million in Series B funding, led by Smedvig Capital
Poq offers an 'apps-as-a-service' platform for retailers, simplifying the creation and management of shopping apps
The funding will support Poq's expansion in the UK, Europe, and the US, where it plans to open offices.
ProblemTechnology
"Retailers struggle to create and maintain their own shopping apps, which are crucial for engagement and conversion. Traditional app development agencies are expensive and require significant time to update apps. Mobile websites often don't provide a good shopping experience."
Solution
"Poq offers a SaaS platform that enables retailers to easily create and maintain their own e-commerce apps. It's designed for large pureplay or multichannel retailers and offers a fraction of the cost compared to traditional app development agencies. Poq's apps are designed to be user-friendly and provide a better shopping experience, leading to increased engagement, retention and conversion."