7 years ago

Tech Will Save Us Raises $4.2 Million for Its Tech-Focused Toys

  • Tech Will Save Us, a UK-based startup creating tech-focused toys for kids, has raised $4.2 million in Series A funding led by Initial Capital

  • The round also includes Backed VC, SaatchInvest, All Bright, Unltd-inc, and Leaf VC, along with angel investors Chris Lee (co-founder of Media Molecule), Martin McCourt (ex CEO of Dyson) and Jonathan Howell (CTO of Made.com)

  • The funding will be used to expand Tech Will Save Us's product range, which now includes a partnership with Disney on a Marvel Avengers themed kit

  • The company aims to get children excited about technology and encourage them to create with it, rather than being fearful or passive

  • Tech Will Save Us has developed a range of digital and physical toys that combine play with STEM education, selling its products online and through retailers such as Amazon, John Lewis, Best Buy and Target.

      • ProblemTechnology

      "Kids are growing up in a world dominated by technology, but traditional education and toys don't equip them with the skills needed to understand and create with it. Parents are scared of tech and want their kids to be involved, but they don't know how to help. "

      Solution

      "Tech Will Save Us creates hackable toys that combine play with STEM education, giving kids hands-on experience with technology and encouraging them to become creators. They offer a variety of products across different price points and age groups, from electronic dough products to programmable wearables and even game consoles. They partner with brands like Disney to make their products more accessible and engaging."

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