10 years ago

Mallzee, the "Tinder of fashion," secures £2.5M to personalize shopping

  • Mallzee, a UK-based startup that operates a personalized shopping app with a Tinder-like interface, has raised £2.5 million in funding

  • The round was led by Royal Mail Group, with participation from Scottish Investment Bank, Par Equity, and several individual investors

  • Mallzee has raised a total of £3.1 million since its founding in 2013

  • The company plans to use the new funding to expand its user base and develop new features

  • Mallzee's platform allows users to browse and purchase fashion items from over 100 retailers

  • The app uses a swipe interface to help users quickly find items they like

  • Mallzee's personalization technology creates unique style profiles for each user, which helps the app recommend relevant products.

      • ProblemTechnology

      "finding the perfect outfit online is time-consuming and frustrating."

      Solution

      "Mallzee's app uses a Tinder-like interface to let users swipe through clothes from over 100 retailers. The app personalizes recommendations based on user preferences and provides retailers with data on how their products are performing."

      Covered on