9 years ago

StreetTeam Raises $10 Million to Power Ambassador Programs for Brands

  • StreetTeam, a UK-based company that helps brands build ambassador programs, has raised $10 million in Series A funding

  • The round was led by Kindred Capital, Frontline Ventures, and Backed, with participation from Universal Music Group, Saatchi Invest, and Peter Davies

  • StreetTeam's platform allows brands to recruit and manage ambassadors who can promote their products and services to their friends and followers

  • The company has been used by a number of major brands, including Universal Music Group, Saatchi Invest, and Peter Davies.

    • ProblemTechnology

      "Millennials are increasingly skeptical of traditional advertising and are less likely to trust brands."

      Solution

      "StreetTeam helps brands build and manage ambassador programs to leverage the power of word-of-mouth marketing through a network of passionate individuals who are rewarded with experiences and exclusive access instead of cash."

      Covered on