8 years ago

Triptease Raises $9 Million to Expand Hotel Direct Sales Platform

  • Triptease, a London-based startup that helps hotels increase direct sales, has raised $9 million in Series B funding led by BGF Ventures

  • The company plans to use the funds for product development, growth, and international expansion, particularly in Asia

  • Triptease offers a SaaS platform that helps hotels compete with online travel agencies (OTAs) by providing tools to increase direct bookings

  • Their flagship product, Price Check, displays real-time prices from across the web on hotel websites to reduce uncertainty and encourage direct bookings.

    • ProblemTechnology

      "Hotels are losing revenue because online travel agencies (OTAs) and hotel booking aggregators, such as Booking.com and Expedia, are taking a large share of their profits by means of affiliate revenue."

      Solution

      "Triptease provides a SaaS solution that helps hotels increase direct sales by providing a widget that displays prices from across the web in real time, reducing the uncertainty surrounding a hotel’s direct price and encouraging users to book directly. Triptease also offers other features that help hotels make better use of their data to increase their ability to compete with OTAs."

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