8 years ago
Picfair Raises £1.5 Million to 'Weaponize' Photographers and Disrupt Stock Photography
Picfair, a London-based photo marketplace, has raised £1.5 million in new funding to expand its 'fair trade photography' platform
The startup aims to empower photographers by allowing them to set their own prices and take a larger cut of the revenue, while also providing tools to help them market their work
Picfair's goal is to disrupt the traditional stock photography industry and offer a more equitable platform for photographers and buyers.
ProblemTechnology
"Buying stock photos is expensive, and you don't get much control over your licensing rights. Many agencies take a huge cut of your royalties. "
Solution
"Picfair is a photo marketplace where photographers can set their own prices and keep 80% of the royalties. It's a more fair and transparent way to buy and sell photos. Picfair also offers a way for photographers to earn affiliate revenue by referring customers to the platform."