6 years ago
PureClarity Secures £750k Investment from NPIF – Mercia Equity Finance
PureClarity, a UK-based e-commerce personalization software platform, secured a further £750k investment from NPIF – Mercia Equity Finance
The company intends to use the funds to enhance its product, speed up implementation times and step up its marketing campaigns, creating eight new jobs
The investment is the second within the past year from NPIF – Mercia Equity Finance and brings the total amount raised to £1.25m.
ProblemTechnology
"E-commerce businesses struggle to deliver a personalized customer experience, leading to lower conversion rates and lost revenue."
Solution
"PureClarity uses artificial intelligence to analyze customer behavior and deliver personalized product recommendations, marketing campaigns, search results, and emails, helping retailers to increase online sales."