9 years ago

Refract Secures £0.5 Million to Enhance Sales Team Feedback Platform

  • Refract, a Newcastle, UK-based provider of a Software-as-a-Service platform for sales teams to receive live feedback on their work, has raised £0.5m in funding from Mercia Fund Management and the Finance For Business North East Technology Fund

  • The company will use the funds to expand operations

  • Refract's platform allows sales teams to receive live feedback on their work, enabling sales and customer service leaders to identify and remedy common mistakes.

    • ProblemTechnology

      "Sales teams often don't get timely and effective feedback on their performance, leading to missed opportunities and poor results. Traditional feedback methods are often cumbersome and inefficient."

      Solution

      "Refract provides a cloud-based platform that allows sales teams to receive live feedback on their work, enabling managers to quickly identify and address issues, improve performance, and build best practices for the team."

      Covered on