5 years ago
InfoSum Raises $15m Series A to Expand Decentralized Marketing Infrastructure
InfoSum, a provider of decentralized marketing infrastructure, has raised $15.1 million in Series A funding led by Upfront Ventures and IA Ventures
The company aims to expand across North America and Europe.
ProblemTechnology
"Companies struggle to collaborate effectively on marketing campaigns due to data privacy concerns and the challenges of sharing sensitive customer information."
Solution
"InfoSum offers a decentralized marketing infrastructure that allows companies to collaborate on first-party data without compromising user privacy. This enables them to create a single view of the customer and deliver more relevant and effective marketing campaigns."