4 years ago

GWI Secures $180 Million Series B Funding Led by Permira's Growth Fund

  • GWI, a London-based audience insights company, has raised over $180 million in Series B funding, led by Permira's growth fund

  • The funding will be used to advance GWI's SaaS platform, expand its reach, and capture more data from consumers worldwide

  • GWI provides a global market research and audience insights platform that enables brands, agencies, and media organizations to understand their audiences through survey data and analytics.

      • ProblemTechnology

      "It is hard to get a clear picture of what consumers want because existing market research data is often unreliable, biased, or just too expensive."

      Solution

      "GWI provides a global market research and audience insights software platform that gives companies accurate, up-to-date data on consumers around the world."

      Covered on