3 years ago
Dragonfly AI Secures £3M in Series A Funding
Dragonfly AI, a London-based predictive visual analytics platform, has raised £3m in Series A funding led by Guinness Ventures, with participation from existing investors Downing Ventures and Capita PLC.
ProblemTechnology
"Marketers struggle to understand how audiences perceive their creative content across different channels, leading to inefficient marketing spend and missed opportunities for engagement."
Solution
"Dragonfly AI provides a predictive visual analytics platform that uses AI and neuroscience to analyze audience attention and predict what viewers see first. This allows marketers to optimize their creative content for maximum impact and improve marketing performance."