3 years ago
Kyra Raises $15 Million to Scale TikTok Partnerships for Brands and Creators
Kyra, a London-based creator economy company, has secured $15 million in Series A funding led by Bonnier Ventures
The funding will be used to develop Kyra Platform, a platform designed to streamline and optimize TikTok partnerships for brands and creators
Kyra works with a diverse slate of creators and global brands including Nike, Converse, Levi's, and Calvin Klein.
ProblemTechnology
"TikTok is a powerful platform but brands struggle to find and work with the right creators to reach their target audience, and creators find it hard to work with brands in a way that makes sense."
Solution
"Kyra is building a platform that streamlines and optimizes TikTok partnerships for brands and creators, making it easier for them to find each other and work together effectively."