4 years ago
ITV Invests £2.5 Million in Live Tech Games to Enhance Mobile Entertainment
Live Tech Games, a London-based live gaming tech startup, has secured a £2.5 million minority investment from ITV through its Studio 55 Ventures arm
The funding will enable Live Tech Games to work with ITV and the UK audience to create new forms of entertainment direct to consumers' mobile devices
The investment follows a successful pilot with ITV's This Morning team, which saw thousands of viewers download Roshambo Live to play an exclusive game
Live Tech Games' platform aims to fill the gap in the mobile gaming market for live competitive games, offering a rewarding live experience
Roshambo Live, the company's first free app, allows UK players to participate in Rock Paper Scissors tournaments with nationwide competition and prizes.
ProblemTechnology
"filling the mobile gaming market gap for live competitive games"
Solution
"Live Tech Games' platform combines mobile entertainment and live game tournaments, enabling UK players to play tournament-style games like Rock Paper Scissors, competing nationwide for prizes, available on app store or Google play store"