4 years ago
Permutive Raises $75 Million in Series C Funding Led by SoftBank Vision Fund 2
Permutive, a London and New York-based audience platform for publishers and advertisers, has raised $75 million in Series C funding led by SoftBank Vision Fund 2
The company plans to use the funds to grow its patented on-device technology and scale its Audience Platform to create a global privacy-first infrastructure for programmatic advertising
Permutive provides an Audience Platform built on patented on-device and privacy-preserving technology, enabling premium advertisers and publishers to plan, build and activate cohorts while keeping everyone's data safe.
ProblemFinancial Services
"Creating a privacy-first infrastructure for programmatic advertising, making digital advertising safe and compliant with data protection regulations."
Solution
"Permutive provides an Audience Platform built on patented on-device and privacy-preserving technology, enabling premium advertisers and publishers to plan, build and activate cohorts while keeping everyone's data safe,"