2 years ago

Drest Secures £15 Million to Expand its Metaverse-Enabled Fashion Styling Game

  • Drest, a London-based mobile fashion styling game company, has raised £15 million in funding led by Graham Edwards

  • The company plans to use the funds to develop its new product proposition, DREST Game 2.0, which will include a series of new features and aim to become the leading creative platform for fashion, entertainment and lifestyle gamification

  • Drest merges the creative worlds of luxury fashion, beauty and lifestyle with the metaverse, offering players the chance to exhibit and improve their styling talent using the latest luxury fashion and beauty collections to style avatars.

      • ProblemTechnology

      "Fashion styling is a limited and unfulfilling experience for a lot of people who love fashion. Existing fashion games are outdated and not engaging. "

      Solution

      "Drest is an engaging and interactive mobile fashion styling game that allows users to style avatars using the latest luxury fashion and beauty collections. The game includes in-game challenges that allow users to discover, style, and shop the latest collections."

      Covered on