9 years ago

Adimo Secures £1 Million Funding to Expand Global Reach

  • Adimo, a Glasgow-based marketing technology startup, has secured £1 million in funding from Scottish Investment Bank, ESM Investments, Galvanise Capital, and Patrick Griffith

  • The company plans to use the funding to expand its commercial team and global adoption of its solution

  • Adimo connects FMCG & CPG brands with consumers, allowing shoppers to add products directly to their online grocery basket

  • The technology integrates with any form of marketing, and the company already works with companies such as Nestle, P&G, and PepsiCo.

      • ProblemTechnology

      "It's really hard for FMCG & CPG brands to reach shoppers directly and get them to buy their products online, especially when they're browsing content or watching videos."

      Solution

      "Adimo lets shoppers add products they see in any kind of marketing directly to their online grocery basket for later purchase, making it super easy for brands to turn online marketing into real sales."

      Covered on