a year ago

You. Smart. Thing. Secures £1.2 Million Funding to Enhance Travel Demand Management Platform

  • You

  • Smart

  • Thing., a UK-based travel demand management platform provider, raised £1.2 million in funding led by West Midlands Co-Investment Fund and business angels Giles Fearnley, Will Phillipson, Jeremy Acklam, and Ecotricity

  • The company plans to use the funds to enhance its proprietary “eco-algorithm” to reduce carbon emissions and support socio-economic objectives.

      • ProblemTechnology

      "Local authorities struggle to reduce carbon emissions caused by visitor travel, impacting both environmental goals and socio-economic objectives."

      Solution

      "You. Smart. Thing. offers a travel demand management platform that helps local authorities reduce carbon emissions by optimizing travel planning for visitors. Their technology provides personalized, low-carbon travel plans, enhances visitor experience, and increases revenues for businesses."

      Covered on