2 years ago

Market Intelligence Platform The Insights Family Secures £5.6 Million Investment

  • Manchester-based market intelligence platform The Insights Family has raised £5.6 million in a funding round led by Business Growth Fund (BGF)

  • The company, which provides insights from user data to inform client marketing strategies, will use the funding for further growth in 2024

  • The round saw participation from DSW Ventures, contributing £600,000 to the total amount.

      • ProblemTechnology

      "Marketing departments struggle to gather reliable and actionable insights into the ever-changing preferences and behaviours of children, teens, parents, and families."

      Solution

      "The Insights Family provides a market intelligence platform that uses real-time data to help companies understand consumer trends and make informed marketing decisions."

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