3 years ago

Ribbon Secures £2.63 Million Seed Funding to Expand In-Product Research Platform

  • Ribbon, a London-based provider of an in-product research platform, has raised £2.63 million in Seed funding led by Octopus Ventures

  • The company plans to use the funds to develop its platform and expand operations

  • Ribbon's platform enables product and user research teams to conduct studies directly within their products, allowing them to continuously validate product decisions and improve user experiences.

      • ProblemTechnology

      "Ribbon aims to address the challenge of product and user research teams struggling to gather continuous and contextual user feedback within their products."

      Solution

      "Ribbon provides an in-product research platform that allows product and user research teams to conduct studies, such as video interviews and in-product surveys, directly within their products, targeting active users based on their product interactions and behaviors."

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