7 years ago
Smartology Secures £2.8 Million Series A Funding for Contextual Adtech Platform
Smartology, a London-based contextual adtech platform, has raised £2.8 million (US$3.6 million) in a Series A funding round led by Committed Capital
The company will use the funds to accelerate product development and expansion in North America and EMEA
Smartology offers large advertisers the ability to contextually match their branded content with editorial articles on prestigious online media, providing record levels of engagement in a GDPR compliant way
The company has run campaigns for clients including Credit Suisse, HSBC, Swiss Re, Mischon de Reya, London Business School and EY.
ProblemFinancial Services
"large advertisers struggle to match their branded content with relevant editorial articles on prestigious online media"
Solution
"Smartology provides a contextual adtech platform that matches branded content with relevant editorial articles on premium online media"