9 years ago

BeeLine Secures £500k Seed Funding to Enhance Navigation App for Urban Cyclists

  • BeeLine, a London-based startup providing connected navigation hardware and app for urban cyclists, has raised over £500k in seed funding

  • The funding round was led by TrueStart and included participation from Seedcamp, the London Co-Investment Fund, EarlyMarket, Andy Murray, and over 300 private individuals who invested through Seedrs

  • BeeLine plans to use the funds to expand its technology team and enhance its product offerings

  • BeeLine's unique approach to navigation provides a simpler alternative to traditional GPS-based systems, offering a direct distance and direction to the destination without turn-by-turn instructions.

      • ProblemTechnology

      "Navigating a city on a bike is confusing, especially when it's your first time or you're exploring new areas. Most navigation devices use turn-by-turn GPS, which can be distracting and difficult to follow on a bike."

      Solution

      "BeeLine offers a connected navigation device that shows only the direct distance and direction to your destination, making it easier and more intuitive to navigate on a bike. It's a simple and elegant solution that helps you explore the city and discover new routes."

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