2 years ago

Geeiq Secures £6.6 Million to Empower Brands in the Metaverse

  • London-based metaverse intelligence platform Geeiq has raised £6.6 million in a funding round led by YFM Equity Partners

  • The startup provides data-driven insights to help brands understand and engage with their target audience in the metaverse

  • Geeiq's software has been used by notable brands such as Gucci, Porsche, and Walmart

  • The funding will be used to further develop the platform and expand its reach.

      • ProblemTechnology

      "Brands struggle to measure the effectiveness of their marketing campaigns in the metaverse and lack the tools to understand their target audience in these virtual spaces."

      Solution

      "Geeiq provides a data platform that offers brands insights into the demographics, interests, and brand affinities of their metaverse audience, enabling data-driven decision-making and effective campaign measurement."

      Covered on