8 years ago
Ometria Secures $6 Million Series A to Enhance AI-Powered Marketing Platform for Retailers
London-based AI-powered customer marketing platform Ometria has raised $6 million in a Series A funding round led by US-based Summit Action
The funding will be used to further develop its platform, which enables retailers to send personalized marketing messages
Ometria has now raised a total of $11 million since its founding in 2013.
ProblemTechnology
"Retailers struggle to understand their customers and send them personalized marketing messages across different channels."
Solution
"Ometria's AI-powered platform collects and aggregates data from all customer touch points in real-time, and uses machine learning to profile and send the most effective marketing messages to each individual across all channels."