5 years ago
mediarithmics Secures €8 Million to Fuel European Expansion in Post-Cookie Era
European Data Marketing platform mediarithmics has raised €8 million in a funding round led by existing investors Jaïna Capital and Ventech, with participation from new investors Alliance Entreprendre and Adelie Capital
The funding will be used to scale its technology solutions and expand its reach across Europe and the UK, particularly in a post-cookie world where dynamic consent management is key
mediarithmics offers an agile and scalable platform that allows customers to continue direct marketing while respecting consumer choice and adapting to technological evolutions.
ProblemTechnology
"In a post-cookie world, businesses need to manage customer data and consent dynamically while remaining compliant with regulations."
Solution
"mediarithmics offers an agile, scalable data marketing platform that allows businesses to continue direct marketing while respecting consumer choice and adapting to evolving technological landscape."